Archived Issue
Vox Voice
Issue I
September 25, 2007
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IN THIS ISSUE
- Mind Model: Auto Insurance Websites Improving, But Still Leaving Customers Frustrated
- Case Study: Reaching a New Market
- Vox CE Opinion Piece: Customers: Allies or Adversaries, You Decide
- Vox News: Jeannie Walters inducted into Leadership IL
- New Products: Vox launches Customer Onboarding
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WELCOME
Welcome to the new Vox Voice newsletter! There has been a flurry of recent research and project activity here at Vox, and we want to keep you up-to-date with our latest findings and customer experience insights. If you have questions, comments or suggestions on topics you would like us to cover in future Vox Voice issues, please contact us. Enjoy!
- Bill Cusick, President Vox, Inc.
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MIND MODEL: Auto Insurance Websites Improving, But Still Leaving Customers Frustrated
The First Quarter 2007 Auto Insurance Mind Model Study is now available. For this Mind Model study we looked at the websites of 14 major auto insurance providers
to examine customer expectations and discover where companies succeed or fail
in attracting and retaining customers.
"Recognizing what customers are actually encountering when they go online and
how that varies from their needs and expectations is essential to creating the ideal customer experience," said Luis Serpa, Account Director and Web Usability Expert
at Vox, Inc.
Auto Insurance Websites Improving, But Still Leaving Customers Frustrated http://www.voxinc.com/blog/vox-study-shows-auto-insurance-websites-improving-but-still-leaving-customers-frustrated
Which companies scored best? Find out by going to http://www.voxinc.com/insurance-mind-model.htm
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VOX CE OPINION PIECE: Customers: Allies or Adversaries, You Decide
http://www.voxinc.com/customer-experience-articles/customers-allies-or-adversaries.htm
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VOX NEWS: Jeannie Walters inducted into Leadership IL
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IN THE NEXT ISSUE
The Real Payoff of Customer Retention
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Newsletter Archives
- Issue VII - March 31, 2008
- Issue VI - February 28, 2008
- Issue V - January 31, 2008
- Issue IV - December 19, 2007
- Issue III - November 27, 2007
- Issue II - October 25, 2007
- Issue I - September 25, 2007
